THE GENESIS STORY
Legacy of Precision
Founded in the heart of the Midwest, Lichty's Auto City began with a singular mission: to synchronize high-quality automotive engineering with accessible financial solutions. What started as a family-owned vision has evolved into a high-technology dealership experience.
We don't just sell cars; we engineer paths to ownership. Every vehicle in our curated collection is selected for its performance potential and structural integrity, ensuring that our customers drive the future with confidence.
Core Philosophy
Transparency is our primary protocol. No hidden calibrations, no tactical errors. Just honest automotive excellence.
Midwest Roots
Deeply embedded in the Iowa community, we treat every customer like a member of the Lichty family hierarchy.
The Executive Team
Robert Lichty
Founder & CEO